Paul Rogers Web Design Case Study

PAUL ROGERS BUILDING

WEB DESIGN

PROJECT OVERVIEW

Paul Rogers Carpentry & Building is a Shropshire based carpentry and building company with 30 years of experience delivering bespoke joinery and structural improvements. The business required its first website to professionally showcase its full range of services and improve enquiry generation.

THE BRIEF

With no previous website, the business required a platform that showcased craftsmanship, experience and the breadth of services offered. The objective was to present the company in a clear and professional way while improving accessibility for potential clients.

THE STRATEGY

The strategy focused on presenting the full range of carpentry and building services in a clear and logical way. Each core service was allocated its own dedicated page to avoid overcrowding information and to improve usability.

Navigation was kept simple to reflect the business’s straightforward, honest approach. Structured content was developed to highlight experience, craftsmanship and quality, ensuring visitors could quickly understand both the breadth and depth of services offered.

THE DESIGN & BUILD

The design emphasised craftsmanship and experience, using clean layouts and structured service pages to present work professionally.

THE OUTCOME

Paul Rogers Carpentry & Building has seen an increase in enquiries and now has a professional platform that properly showcases the full scope of services offered.

“Our new website from Rise is very well designed and built. We are receiving leads through our website thanks to the ease of use on desktops and mobiles and powered by some Google Ads marketing we have also done with them”